Some Behind the Scenes Fun From ‘Say Yes to the Dress’

The hit television show ‘Say Yes to the Dress’ has followed and documented many brides’ hunt for their dream wedding gown for almost 13 years now. It is based in Kleinfeld, an iconic bridal store with roots in Brooklyn, New York. Not it’s located in Manhattan after owners Mara Urshel, and Ronnie Rothstein moved in 2005. Kleinfeld has been attracting brides from all over the country for decades – and ‘Say Yes to the Dress’ has only increased its popularity.

'Say Yes to the Dress' featuring Kleinfeld consultant Randy Fenoli
Source: tlc.com

The binge-worthy show’s success can be attributed to several factors, such as the charismatic Kleinfeld consultants, the entertaining brides and their entourages, and – of course – the multitude of stunningly beautiful wedding gowns on show. However, there’s a lot of continuous hard work and long hours put in to create the show we know and love – and we’ve uncovered 40 of the best behind-the-scenes facts that reveal all.

Be Prepared for Questions

Being on ‘Say Yes to the Dress’ doesn’t happen accidentally – you have to apply specifically, and it’s actually a fairly lengthy process. When you first register an interest in being on the show, you have to be prepared to answer a series of questions – and you’ll be held to account for them if you’re selected!

The producers are picky about who they let on the show, as they want to make good television
Source: Twitter.com

The questions that applicants are asked include: ‘Have you ever been convicted of a crime and, if so, can you elaborate?’, ‘Can you describe yourself in three words?’ ‘Who is paying for your gown?’, ‘Who is influencing your decision regarding your gown?’, and ‘Have you filmed for or appeared on another reality show in the last year?’

Like a Needle in a Haystack

However, completing the fairly intense questionnaire application doesn’t guarantee you a spot on the show – far from it, in fact. Apparently, ‘Say Yes to the Dress’ receives more than one thousand applicants per season – so your chances of getting picked are pretty slim, unfortunately. Typically, applicants wait roughly two to four weeks to find out if they made the cut.

Thousands of brides want a chance to appear on the show
Source: businessinsider.sg

“The production company very carefully vets the bride because everybody wants to be on the show,” consultant Randy Fenoli said in an interview with Good Housekeeping. “We have to make sure this is really a bride who is really getting married with a real story and not just somebody who wants to be on TV.”

Filming Only Happens on Certain Days

If you are lucky enough to be selected to appear on the show, you’ll have to free up a weekday, as ‘Say Yes to the Dress’ is primarily filmed on Mondays, Tuesdays, Thursdays, and Fridays. That’s because Kleinfeld is likely to be quieter on those days compared with the weekend – plus, the consultants tend to have more availability.

Not everyone in the store is there for the show
Source: diply.com

It makes a lot of sense – although we’re not sure why Wednesday isn’t a good filming day! It also means all the brides that didn’t make the cut still have a chance to see the filming process during their own appointment – or even appear in the background – if they book on those days.

Revealing All the Details

Applicants are also asked to list the people that they want to bring shopping with them and to reveal a bit about their personalities, their likes and dislikes, and their relationships with the other members of the proposed bridal party. This may seem slightly strange, but there is, in fact, a good reason for it.

The show has some influence over who accompanies the bride
Source: thethings.com

According to ‘Say Yes to the Dress’ bride Courtney Wright in an interview with 417, the producers choose who they want to accompany the bride based on the answers provided in the application. This is usually up to three people, but the show has been known to accept more – if the producers think the guests will make good television.

They’re Not Afraid of Some Drama

You may be wondering exactly what this ‘good television’ entails. Well, it’s safe to say that ‘Say Yes to the Dress’ conforms to the usual rules of reality TV – the bigger the drama, the higher the viewing ratings. And, according to Courtney Wright, the directors and producers aren’t afraid to cause drama if necessary.

The show's producers love a bit of drama between brides and their entourages
Source: onedio.com

In fact, they’ll directly make statements or ask questions that they feel may be provocative – all while the cameras are rolling. In the same interview with 417, Courtney said: “You can tell that they want to stir up some drama. If someone says something that could potentially cause a disagreement, the director asks you questions about it.”

A Long, Lengthy Process

Apparently, according to Courtney, the whole process also takes an excruciatingly long time, even though each episode of ‘Say Yes to the Dress’ is only 30 minutes long. Recording, Courtney said, took approximately eight hours on the day that she went to look for a dress. She also said that she was only allowed to try on four dresses, but each took an hour.

The whole process takes hours
Source: YouTube

This is because the entire process has to be filmed, then they have to discuss it on camera, plus do interviews afterward. And we’re not just talking about the bride – this includes the consultant and the bride’s entourage too! “I wasn’t expecting all the questions,” Courtney said, “I thought it was just like, “Alright, go.”

Stripping Down and Baring All

Fans of the show will know that each bride that appears on ‘Say Yes to the Dress’ has to get changed into the gowns in a fitting room in front of both the consultant and the camera operator. This, of course, often means completely stripping down, which could get a little awkward at times.

Having a camera in the fitting room can get slightly awkward
Source: jasonrubin.me

While this is part and parcel of the show and its usual filming process, producers have tried to ease the situation somewhat by using female camera operators whenever possible, in the hope that this makes the atmosphere less awkward and the bride to feel more comfortable. Also, no images of women in their underwear are ever aired on the show.

Pnina Tornai Strikes Again

If you’re a regular viewer of ‘Say Yes to the Dress,’ you may have also heard of the name ‘Pnina Tornai.’ It’s thrown around a lot during the show, and it seems as though every single bride that sets foot in Kleinfeld ends up trying on a gown by the Israeli designer at some point.

Wedding gown from the Pnina Tornai collection
Source: jewishjournal.com

That’s because Tornai is, in fact, one of Kleinfeld’s primary vendors – and she’s the only designer with an in-store boutique. As a result, there’s a huge variety of her dresses in stock all of the time, which means it’s more likely that the brides featured on the show will try one on during their visit.

The Store Really Isn’t That Big

‘Say Yes to the Dress’ is filmed in Kleinfeld in Manhattan, which looks nothing short of grand – and almost a little overwhelming too, some might say. However, this is simply the power of television magic, as the store is, in fact, a lot smaller than it seems on the screen.

Kleinfeld isn't actually as big as it looks on television
Source: goodhousekeeping.com

It comes as a result of creative camera work and wide angles, which make the small-yet-charming boutique store look spacious. However, it’s worth noting that it still has to be a decent size to fit everyone in – after all, there needs to be enough space for at least a bride, her entourage, the Kleinfeld staff, and a small production crew.

Packed In Like Sardines

As a result of Kleinfeld’s being a lot smaller than it seems on television – as well as the store being hugely popular, partly because of the show’s huge popularity – it is, more often than not, packed full of people. In fact, it’s not unusual for brides to have to wait to try on dresses and even hang around waiting to see themselves in a mirror.

The camera work makes it look like there aren't many people there
Source: diply.com

It’s been reported that it’s pretty common for 20 or so brides that aren’t on the show to want to try on the same dress at the same time – as well as the fight over access to mirrors and platforms. Apparently, even brides with long-standing appointments are asked to leave after just 90 minutes of trying on dresses.

With Roots in Brooklyn

The owners of Kleinfeld are Mara Urshel and Ronnie Rothstein – although they mainly operate behind the scenes, they have appeared on the show a fair few times. Before they bought it, Kleinfeld – at that time, situated in Bay Ridge, Brooklyn – already had a name for itself, drawing in brides from all over the country.

People were – and still are – prepared to wait for hours to get into Kleinfeld
Source: thethings.com

During their annual sale, hundreds of brides and their entourages would be known to queue for hours outside the store waiting for it to open in the hope of a chance to get their dream gown at a discounted price – and it was renowned for sometimes even involving physical altercations! By 1999, however, Kleinfeld was on the brink of collapse after changing hands twice.

Enter Mara and Ronnie

This was when Mara Urshel and Ronnie Rothstein took over, with the former stating: “I thought, ‘I think I want to buy this company.’ I just felt the name was great, iconic. I thought, ‘that is what you buy, something that is already there.’ I had an image of what I wanted Kleinfeld to be, which was not a retail store; it was more like a hotel.”

What Kleinfeld currently looks like
Source: huffingtonpost.ca

And that is the vision she worked with to transform Kleinfeld into what we see today in ‘Say Yes to the Dress.’ Currently, although almost 80 years old, Mara frequently travels to various fashion shows to check out the new trends in bride couture. Ronnie is also heavily involved and keeps up to date with everything that goes on.

Feeling Like the Only Bride in the Store

This goes as far as giving the brides their personal contact details. In a 2016 interview with Brides magazine, Mara said that each and every Kleinfeld bride receives both her and Ronnie’s personal telephone numbers. “At Kleinfeld,” she says, “The staff works diligently to ensure that the customer feels that she is the only bride in the store.”

Mara and Ronnie, who strive to provide impeccable customer service
Source: diply.com

“Every step of the way,” she continues, “The bride receives personal one-on-one attention, from a personal bridal consultant to her fitter who she will work with for the next few weeks until the gown fits perfectly! Ronnie and I give our cell phone numbers so brides feel they can reach us at any time, day and night.”

The Customers-Turned-Consultants

The consultants that work at Kleinfeld can be seen on ‘Say Yes to the Dress’ helping their brides through every step of the choosing and fitting process are professionals that have been carefully chosen for several reasons. However, there are a couple featured on the show who were, in fact, customers at first.

Some Kleinfeld consultants started out as customers
Source: goodhousekeeping.com

‘Say Yes to the Dress’ Kleinfeld consultants Keasha and Camille originally went to the store as customers – Keasha with her cousin to help her find a wedding gown and Camille in search of a dress to wear to her son’s wedding. The latter happened to bump into owner Ronnie Rothstein, who told her there was a job opening – and the rest is history!

A Match Made in Television

Although the consultants that feature in ‘Say Yes to the Dress’ really do work in Kleinfeld’s full-time, the way that they’re assigned to brides isn’t entirely random. As you may have guessed, producers of the show have a huge say in who’s paired with who – and it comes down to what’s likely to make the best television.

Consultants and brides are matched according to what the producers think will be most entertaining
Source: weddingown.net

For example, in one episode, consultant Valerie Bowman was paired with a girl named Robin – a sweet, blond-haired Southern belle – purely because she was brunette and not Southern. Apparently, the contrast made for more compelling television than if it were two similar girls. This way of thinking is applied constantly – nothing is by chance.

Everybody Loves Randy Fenoli

Randy Fenoli is one of the most loved consultants on ‘Say Yes to the Dress’ – by customers, co-workers, and viewers alike. He’s also been dubbed a ‘bridal gown whisperer’ by customers and is widely sought after – in fact, he’s the most requested consultant working in Kleinfeld. Now, however, he’s stepped into the world of design with his own bridal collection.

Randy Fenoli. Darcy Miller's 'Celebrate Everything!' book launch party
Randy Fenoli. Photo By Efren Landaos/WWD/Shutterstock

Aptly named ‘Randy Fenoli for Kleinfeld’, it’s showcased in the Manhattan store – and Randy couldn’t be prouder. His first collection – the Spring 2018 collection – was made up of 25 dresses in total and was presented at the Bridal Fashion Week in the same year, where it received positive reviews.

Capturing Brides’ Diverse Tastes

Moreover, Randy’s designs are much more reasonably priced than the majority of the other designer dresses featured in Kleinfeld (brides frequently spend $10,000 or more on a gown, with the most expensive being a Pnina Tornai gown priced at $37,000), but each dress in Randy’s collection costs between $1,500 and $3,000. As far as wedding gowns go, that’s a very fair price without compromising on quality.

Randy Fenoli and some of his wedding gowns
Source: parade.com

Talking to US Weekly back in 2018, Randy said that his bridal line captures the diverse tastes of today’s bride, whether she wants to look romantic, chic, bohemian, sexy, ethereal, traditional, fashion-forward, or like a fairy-tale princess on her wedding day. This collection offers something for every bride looking for her perfect dress.”

The Hardest Job on the Planet?

While it may seem to some like an exciting, interesting, and glamorous job that almost anyone could do, not everyone is cut out to be a consultant at Kleinfeld. This was exemplified by Kelly Ripa, who filmed a show spending the day as a consultant. The television host’s verdict? “This could be the hardest job on the planet.”

Kelly Ripa appeared on the show as a consultant and found it extremely challenging!
Source: TLC.com

The show saw Kelly running around in search of dresses to please her customers, lugging them back from the storeroom and almost buckling under the weight of some of them, and trying to keep cool, calm, and collected throughout the entire day. As it turns out, it’s not as easy as it may look on-screen, with Kelly claiming it was, at times, “overwhelming.”

They Don’t Do It for the Benefits

Kelly didn’t get it wrong, either – in reality, being a bridal consultant is a demanding, fast-paced job that’s not for the faint-hearted. First of all, you’ll likely be working on commission, so there’s the competitive aspect to contend with. Then, there are difficult entourage members – not to mention the bride herself, who you have to aim to please, of course.

Robert Verdi and Gretta Monahan
and Gretta Monahan. Source: Facebook

Next is the subject of salary – including health benefits. Unfortunately, even at a world-renowned store such as Kleinfeld, consultants – as well as people working in operations, shipping, and customer service – claim that health care is “too expensive.” However, the perks of the job are cited as an exciting work environment and travel.

Setting the Scene for Viewers

There’s another familiar character that is featured on ‘Say Yes to the Dress’ – apart from, this time, it’s someone the viewers never see. It’s Roger Craig Smith – the man who does the voiceover that guides us through all of the processes. He sets the scene and fills viewers in on the bride’s background, plus narrates all the action as the show plays.

Roger Craig Smith
Roger Craig Smith. Source: amahighlights.com

He’s been a part of the show since 2007 – and some of you may actually recognize his voice.

That’s because Roger Craig Smith has also done voiceovers for a multitude of cartoons and video games, including the popular Resident Evil. Apparently, he’s never been particularly interested in appearing on-screen.

Going in Totally Blind

Interestingly, Roger Craig Smith doesn’t actually see any of the episodes – or even the individual scenes – of ‘Say Yes to the Dress’ before he records his voiceover. Instead, he gets his script sent to where he lives in California – the other end of the country to Kleinfeld itself – and then speaks with the producer, who tells him what’s happening.

Roger Craig Smith, 'Ralph Breaks The Internet' film premiere
Roger Craig Smith. Photo By Michael Buckner/Variety/Shutterstock

Although this may seem like a strange process to some, Smith claims it helps him to connect to the material better – and, therefore, produce a better narrative overall. Although he might be an expert in talking about wedding gowns, he admits he wouldn’t know where to begin if someone asked him for advice, saying: “The first thing I would say is run for the hills — you would wind up in a burlap sack.”

Squeezing a Lot in a Small Space

We know that Kleinfeld is actually a lot smaller than it seems on ‘Say Yes to the Dress,’ but there are still a lot of dresses kept in store – after all, approximately 10,000 are sold every year, so there’s got to be a place to keep a lot at one time.

Kleinfeld stocks a huge number of bridal gowns
Source hips.hearstapps.com

It’s estimated that there’s an absolute minimum of 1,500 in-store at one time – and some of those are extravagantly big. Therefore – and, to be honest, like any business based in busy and bustling New York City – the Kleinfeld team has had to get creative when it comes to space-saving. Luckily, they managed to come up with a few solutions that have done the trick.

The Space-Saving Tricks of the Trade

Firstly, gowns that are waiting to be picked up by their new owners are kept in the ceiling, believe it or not, and are rotated by a machine. Secondly, to help to keep stock selling and moving, sample sales are held regularly – these bring in hundreds of brides-to-be at the same time, which is reminiscent of the store’s old days in Brooklyn.

Kleinfeld has to keep some of its dresses in a sample studio across the street
Source thelist.com

There’s also an ingenious ‘Sample Studio’ just across the street from the main store – this stocks more than 200 gowns, and brides can just turn up and walk in to look without having the pressure of booking and sticking to a full 90-minute appointment. It also offers discounted prices, as brides don’t receive the complete Kleinfeld customer service.

Too Many to Choose From?

The majority of the dresses that are kept in Kleinfeld are stored in the stockroom – consultants can often be seen on ‘Say Yes to the Dress’ searching for a specific design in an incredibly long line of gowns. Of course, some samples are kept on the floor for brides to look at, but inevitably, consultants will have to go in search of more.

MarchMadDress Fit to Flare
Source: Facebook

However, this does have its downfalls sometimes. Unfortunately, multiple brides over the years have expressed their disappointment and frustration at the fact that because there are so many gowns to choose from, they’re limited to trying on just a few. One review in New York Magazine said: “Kleinfeld…told me I could try just FOUR dresses (big inventory, but you’ll never see it).”

Tailoring a Dream Dress

Finding your dream wedding gown is not always just a matter of choosing the one that you like the most and wearing it as it comes. Sometimes, it’s also about tailoring and altering it until it truly becomes the gown you envisaged – and this is not always an easy or stress-free process for anyone involved.

Kleinfeld has a whole separate room dedicated to beading
Source: Facebook

On average, brides return to the store between two and four times for fitting sessions – but if they’re making drastic changes to the dress, it can be a lot more than that. If they’re adding beading and other ‘bling’ to their gowns, even more work is required – as a result, there’s a whole room in Kleinfeld devoted to adding beading to a gown.

Adhering to Religious Requirements

Most of the wedding dresses in Kleinfeld are strapless – and if you want to add sleeves to any design, it’s going to cost a lot of money. That’s if it’s even possible, as some designers do not allow their dresses to be modified in any way. However, some ‘Say Yes to the Dress’ brides don’t have any choice in the matter because of their religion.

In some cases, a dress needs to be altered for religious requirements
Source: Facebook

In cases where the bride requires a dress of a certain style due to religious requirements, such as Orthodox Jews and Mormons, Kleinfeld has a specific member of staff who is more than capable of dealing with these requests. Her name is Rochel Leah Katz.

Underrated Traditional Great Service

Rochel has been working at Kleinfeld’s for more than 10 years now – and it’s no wonder that she’s a permanent fixture. She says that she understands that it’s usually not just a matter of finding a dress and altering it in a certain way. Often, the alteration process is much more complex, as it involves changing the overall structure of the dress.

Being part of the Kleinfeld team requires a lot of hard work
Source: huffingtonpost.ca

Her expertise and impeccable customer service have been appreciated and recognized all over the world. As Chana Schwartz once wrote for Mode-sty.com: “It likely is the underrated traditional great service, which Rochel Leah gives to each bride that makes her so sought after — even in London, from where she procured three appointments a short while ago.”

Not Sticking to Tradition

‘Say Yes to the Dress’ doesn’t just stick to the ‘traditional’ idea of a bride. In an episode that aired in 2016, Precious Davis became the first transgender bride to appear on the show (although this was ‘Say Yes to the Dress: Atlanta’). In March 2017, Gabrielle Gibson became the first transgender bride to appear on the New York-based ‘Say Yes to the Dress.’

Gabrielle Gibson, the New York-based show's first transgender bride
Source: TLC

Gabrielle, who brought her mother and some of her friends to the appointment at Kleinfeld, later told People magazine: “I just wanted to have an experience, and to show that we, as trans people, can love, and be loved, in a normal setting, and do things that are not out of the norm.”

Loving the Offbeat Brides

In fact, although most brides featured on ‘Say Yes to the Dress’ want the traditional long, white, princess dress, the producers and crew love to break the mold and work with a non-conforming bride with a unique vision. A perfect example of a bride like this was Stacey, who later featured in a piece by Offbeat Bride.

although most brides want a very traditional dress, others are a little more offbeat
Source: eBay

When she arrived at her appointment, Stacey made it immediately clear that she wanted a silver dress and had no interest in trying on white gowns. Despite her fear that she’d be made to try on “fluffy white princess dresses,” Randy worked his magic and ended up finding her a gold dress that she loved for only slightly out of her budget.

Tired of TV Brides

Additionally, it turns out that ‘Say Yes to the Dress’ doesn’t try to ‘mainstream’ any alternative brides. “They were tired of the TV brides who all want a white princess dress, beach curls with a low bun, and natural makeup,” Stacey said. “Even the makeup artist and the hairstylist were excited to do something new.

Wedding Dress Model from Say Yes to the Dress Show
Source: Facebook

“One of the camera women kept telling me, ‘We did a steampunk bride last year, and it was so cool. I wish we could film more brides with theme weddings, or like a goth wedding or something,'” she continued. Apparently, it turns out that every single member of the team was enthusiastic about Stacey’s non-traditional requests.

Breaking Contracts and Breaking Ties

Unfortunately, ‘Say Yes to the Dress’ – as well as Kleinfeld itself – have had some legal problems over the years. This started back in 2013 when Kleinfeld started a lawsuit against a designer named Mark Zunino. The store claimed that Zunino violated an agreement to “not engage in any design activities that would conflict or compete” with Kleinfeld.

Mark Zunino with models wearing designs from his new Atelier label.
Source: wwd.com

According to the store, Zunino broke that contract by designing bridal gowns for one of Kleinfeld’s competitors, Nolan Miller Inc. This severely dampened relation between Zunino and Kleinfeld – and although Zunino’s collection, Mark Zunino for Kleinfeld, was showcased at the 2016 Bridal Fashion week, he is not noted as being a designer for the store on the website.

Trouble in Bridal Paradise

In 2016, it was ‘Say Yes to the Dress’ that was at the epicenter of the legal troubles, rather than Kleinfeld. A bride who had filmed for the show named Alexandra Godino sued when she learned that TLC planned to air the episode before her wedding day. Judge Nancy Baron stated that Godino had signed a contract, so there was nothing she could do.

Alexandra Godino appearing on the show
Source: TLC

Apparently, the contract did not mention anything to do with the dates of the airing being negotiable or flexible, so Godino lost her legal battle, and the episode aired on television as scheduled in March, two months before her May wedding. Attorney Jim Hollis clarified that the show did not, at any time, agree to hold the episode.

An Unfortunate Year for Kleinfeld

The year 2016 seemed to be particularly unfortunate for Kleinfeld, as the store was involved in another legal dispute with a customer. This time, it was with a woman named Randi Siegal-Friedman, who claimed that she received the wrong size gown from the store a few months before her wedding, despite having being measured properly during her appointment. She also said it was the wrong fabric.

Randi Siegal-Friedman on her wedding day
Source: Imgur

Kleinfeld, however, disputed this and refused to refund the cost of the dress to Randi – which totaled more than £12,000. Consequently, Randi sued the store for the same amount of money. According to her, on her wedding day, she ended up wearing a sample dress that she purchased elsewhere.

Going Above and Beyond?

As can be expected, Kleinfeld has refused to comment on the lawsuit. However, the store’s current return policy states: “If you are not satisfied, we accept returns for a refund or store credit! The standard return policy for special occasion dresses is ‘no returns,’ but we love our customers and want to go above and beyond. Most of our products are returnable for a refund or store credit.”

the royal wedding review with the crew of Say yes to the dress
Source: Facebook

Although it would seem the whole process doesn’t work out on every occasion, considering how many thousands of customers Kleinfeld has each year, having only one or two disputes and dissatisfied customers over decades of business is acceptable – although it’s a shame the store doesn’t appear to be more helpful if a mistake is made!

No Obligation to Say ‘Yes’

Although it may seem as though every single bride featured on ‘Say Yes to the Dress’ does, in fact, say ‘yes’ to the dress, they’re not actually required to by the contract that they sign before filming commences. The bride’s budget is discussed with consultants ahead of time, and the best efforts are made to stick to it.

A Wedding Dress model from Say Yes to the Dress
Source: Facebook

The bride is then shown a few select gowns based on her budget, preferences, and taste, but she is in no obligation to make a purchase, according to author Valerie Bowman, who appeared on the show herself in Season 6. Instead, she says, they can say ‘yes’ to saving money by not buying a gown!

Cementing a Fairy Tale Feel

Despite this, however, it’s not uncommon for brides to be shown gowns that are significantly out of their price range – apparently, according to the producers of ‘Say Yes to the Dress,’ it helps to cement the ‘fairy tale’ feel of the show. Whether it’s the intention or not, this sometimes makes brides feel as though they need to spend more, thereby breaking their budget.

The Kleinfeld experience is like no other
Source: Imgur

On a lighter note, one bride that appeared on the show said that she had a fairly low budget and that all the dresses that she had no way of affording were moved to different storerooms so that she didn’t see them – and, apparently, the doors stayed firmly shut and no filming took place there.

An Ever-Expanding Franchise

Thirteen years since its start in 2007, ‘Say Yes to the Dress’ has had a total of 18 seasons featuring countless brides and their search for their dream wedding gown. Its success has led to several spin-off series being launched – these branch out from Manhattan, New York, to the rest of the US, as well as internationally.

'Say Yes to the Dress Promo
Source: Facebook

The first was ‘Say Yes to the Dress: Atlanta’, which started in 2010, showcasing a bridal shop in Atlanta, Georgia, called Bridals by Lori. This, in turn, led to two more spin-off series: ‘Say Yes to the Dress: Bridesmaids’ (which focuses on the bridesmaid department of Bridals by Lori), ‘Say Yes to the Dress: Monte’s Take’ (a podcast providing wedding tips) and ‘Say Yes to the Dress: Big Bliss’ (a version focusing on plus-size models).

Randy’s Spin-Off Series

‘Say Yes to the Dress’ fan-favorite Randy Fenoli has also managed to land himself a couple of spin-off series focused mainly on him. First was ‘Say Yes to the Dress: Randy Knows Best,’ which ran from April 2011 to August 2013 and saw Randy using past clips from the show and his expertise to share pointers on a variety of bridal topics.

Randy was so popular, he was given two of his own spin-off shows
Source: Facebook

Next was ‘Randy to the Rescue,’ which ran from June 2012 to August 2013. It showed Randy traveling across the US to give lucky brides-to-be special consultations, which included tips for all aspects of their big day. Although neither spin-off show ran for that long, they both enjoyed a fair amount of success – arguably, because Randy is so well-liked among viewers.

Branching Out and Becoming International

In 2016, ‘Say Yes to the Dress’ became international, with a spin-off show based in Australia featuring designer Adam Dixon. Soon after came versions in the UK, Ireland, and Asia (with the latter filmed in Malaysia but featuring girls from all over Southeast Asia), closely followed by a BeNeLux edition. But it didn’t stop there – ‘Say Yes to the Dress’ producers wanted to maximize the show’s success as much as possible.

One of the show's spin-off series
Source: Instagram

‘Say Yes: Wedding SOS’ is a makeover series that focuses on transforming couples that have ‘let themselves go’ over the years, and ‘Say Yes to the Dress: America’ is a 10-episode series featuring couples representing each US state, Washington D.C., and Puerto Rico. The latter culminated with a mass wedding for all 52 couples in New York City that was officiated by Randy Fenoli.

A New Bridal Store in Town

Lastly is a Canadian version of the show – of course, called ‘Say Yes to the Dress: Canada’. Brides are filmed during their appointments at an exclusive bridal boutique in Toronto called Amanda-Lina’s. However, there’s another new bridal store in town – Kleinfeld Hudson’s Bay – although there are no plans as of yet to switch the show’s location.

A new branch of Kleinfeld has just opened in Toronto
Source: Facebook

Kleinfeld Hudson’s Bay publicist Jessica Mulroney, says that it’s meant to be “more inspired by than a copy of the New York store.” With more than 20,000 square feet filled with wedding gowns, shoes, and accessories, it has been described as a ‘wedding wonderland’ that guarantees brides will receive the full ‘Kleinfeld experience.’